As you watch others land clients and gain popularity, you think: Dammit, that should be me.

Your vision isn’t to work a few hours a day from a coffee shop. It’s not to make 50K a year. It’s not to fiddle around with this freelancing thing until you finally go in-house. Nope. You’re a badass - no boss could hold you down. And it’s time the world felt the force of your awesome.

Choose your plan now

Either plan gets you members’ access to The 10x Freelance Copywriter, including
7 modules of video training plus ongoing access to a dedicated
Slack-based accelerator, weekly office hours and monthly guest experts.

I Got This

The complete excellence program for
badasses, ballers and brilliant minds.

  • Instant access to Module 1
  • A new module each month for 6 months
  • 2 one-hour Office Hours each week
  • The full Slack community
  • 1 coach- or guest-led expert session a month
  • First right of refusal for in-person retreats
Monthly membership rate of
297
USD PER MONTH Join Us Now
Help Me, Jo

The complete excellence program for
badasses, ballers and brilliant minds.
With 8 hours a month of total guidance.

  • Instant access to Module 1
  • A new module each month for 6 months
  • 2 one-hour Office Hours each week
  • The full Slack community
  • 1 coach- or guest-led expert session a month
  • First right of refusal for in-person retreats
  • “Get Sh*t Done-days” monthly coach-led work
Monthly membership rate of
497
USD PER MONTH Join Us Now
Zero risk! Cancel anytime

Dramatic biz improvement or cancel in a click

image description
Buy with confidence

Secure online checkout

There’s a rebellious force inside of you that’s in direct conflict with “freelancing life”

My life and my business changed the day a brilliant business coach told me this:

It’s okay to work weekends.

For years I’d felt like I was doing something wrong when I worked hours that other people at boring day jobs didn’t work. I’d roll my eyes and excuse my crazy day with dismissive comments like, “Yeah, I work too much.” And then I’d head to my desk after dinner and work there until bedtime. Blissfully.

I wasn’t a workaholic. I’m not a workaholic. But I’m not a freelancer either.

You and I are entrepreneurs. We’re building something bigger than ourselves.

The idea behind “going freelance” is that you’ll have a pseudo-job. You’ll roll out of bed at 11am. Work in your PJs. Live contentedly on the salary of Uncle Ned, the produce manager. And somehow find joy and fulfillment each day.

I’ve always wanted more than that. Way more.

Perhaps you’re the same as moi. Perhaps you don’t like wasting the day lying in bed. Perhaps you don’t think it’s a burden to brush your teeth before noon. Perhaps you’re not a freelancer but an entrepreneur. And perhaps that’s why this whole freelancing life hasn’t really... well, hooked you yet.

The problem is the myth of “the freelance lifestyle” has reduced
your badass nature, drive and talent to part-time wordsmithing

You’re bigger than a freelance copywriter. Sure, the idea of living on your own terms, going for long lunches with friends, giving yourself three-day weekends and taking December off is all great. But for any of that to work, you need the most obvious thing: money. While other freelance copywriters chip away at buying the life they’ve been promised, YOU can put your badass ambition to work starting now...

The harder you work, the luckier you get.
The more uncomfortable you are, the better life gets.

image description Your primary coach and
the creator of Copyhackers:
Joanna Wiebe

There is nothing special about me. Yet I have a seven-figure copywriting business. And I’ve got a network that makes me pinch myself to be sure this isn’t a dream - I’m not still stuck in a cube-farm, battling to get my ideas heard.

You do not have to be a special little snowflake to build a kick-ass business as a copywriter. You don’t need a sugar momma or daddy. You don’t need heaps of luck. You don’t need to be a genius.

So what DO you need?

Prepare yourself. Cuz this is about to get super-unsexy.

The #1 trait the top freelance copywriters share: they keep showing up.

With full love to the copywriter community, there are a TON of freelance copywriters looking for quick wins. They give up when the “wins” fail. And that’s good for me. See, their laziness has been my advantage. It is also your advantage. If you’ve got a half-decent work ethic, some stubbornness and a little imagination, you can leap well over your competition and make a name for yourself. And THAT is how you start making real mon

I’m Joanna Wiebe, the founder of Copyhackers, the original conversion copywriter and a “freelancer” playing the long game. I work hard. I play hard. I do scary things until they stop being scary. And I’ve got a wonderfully profitable business. Want something like that? I can teach you how I got it.

Introducing The 10x Freelance Copywriter, for the world’s most ambitious copywriters

We’ve taken everything we’ve seen and done over the course of four rounds of
The Copywriter Mastermind... and turned it into this comprehensive, fluff-free
online training program. For freelance copywriters with hunger. And hustle.

BUILD MONEY-MAKING AUTHORITY

Want big fish clients to reach out to you? Want to turn away more clients than you take on? Want to wake up to an inbox with cool invitations to go on podcasts, collaborate and more? You’ll start building your authority ASAP.

STOP SPINNING YOUR WHEELS

You didn’t become a freelancer to run a business... but now that you’re here and you see huge opportunity, it’s time to master the business side of it all. You’ll see what to spend your time on and how to get more results for time spent.

MAKE CLIENT STUFF EASY-PEASY

Either you control the relationship - or your client does. See what tricks to pull and moves to make to keep the upper hand in your relationship. So you can love your clients and do your best work for them.

BRING YOUR TYPE-A PASSION

Doesn’t matter if you write SEO copy. If you’re into conversion copy. Or if you spend your days dreaming up taglines and concepts. Bring all the creativity and drive that make you so powerful, and let the training shape you.

Whether you’re a brand new freelancer or you’ve been in this
game for years, The 10x Freelance Copywriter will coach you to
translate your energy into something bigger, better and more
fitting
to your ambition than just “freelance gigs”...

This is based on everything we’ve learned and seen in
The Copywriter Mastermind, an exclusive group
that required a $3600 to $12,000 investment

Some of the brightest names in copywriting today kickstarted their businesses
inside The Copywriter Mastermind by Copyhackers. Here’s what they said...

  • Kira Hug got 3x ROI in just 3 months
    (like the badass she is!)

    If you’re willing to show up, do your work, and improve daily, the Copyhackers team is more than eager to help you on your way. image description Kira Hug
    TCM1 + TCM2

    Joel Klettke made back more than triple
    his investment with just 1 project

    The tactics and techniques added enormous value to my work, and Joanna’s veteran know-how in dealing with clients is second to none. image description Joel Klettke
    TCM1
  • Jared Macdonald owned his awesome,
    went freelance and got speaking gigs

    I can easily say that "worth it" doesn't even begin to describe the value of my time in the mastermind. It’s been pivotal in my career. The Copywriter Mastermind confirmed my decision to quit my job and start my own freelance copywriting business. image description Jared Macdonald
    TCM2 + TCM3

    Jen Havice thrived in the company of
    driven copywriters

    Being a part of the mastermind was a fantastic experience. For copywriters who want to up their A game and take their craft to the next level, this is the training to take. image description Jen Havice
    TCM1
  • Lianna Patch got fast answers to her
    toughest freelancing questions

    The Copywriter Mastermind was like having access to a giant library of copywriting and business advice, minus the Dewey Decimal System and scary librarians. image description Lianna Patch
    TCM1

    Lisa Pierson got the confidence to work
    better with her clients

    Joanna really pushes you. She does not accept 'pretty good'. If it is 'pretty good' she will tell you it's pretty good. I need that. I need to know that what I'm doing is better than that so I have confidence with my own clients. image description Lisa Pierson
    TCM2 + TCM3
  • James Turner started a productized service
    business, podcast and more

    Joanna has profoundly changed my life, and I’m not embarrassed to admit it! For me, the #1 thing that has created a BEFORE and AFTER point in my career is Joanna Wiebe. image description James Turner
    TCM1

    Mary Iannotti learned to earn more
    without taking on more work

    The mastermind turned out to be a fast track to growth for my business and my copywriting. After joining TCM, I doubled my consulting rates, improved my lead generation and finally started to land better-paying projects. image description Mary Iannotti
    TCM2 + mini
  • Rob Marsh doubled his average project
    rate in the first 2 months

    In my second month of the mastermind I doubled my rates, and by the end of TCM1 I had booked projects worth more than $23,600 that I never would have booked if I hadn’t made the decision to invest in myself. image description Rob Marsh
    TCM1 + TCM2

    Jessica Mehring made inroads with top
    publishers and built her authority

    Joanna is extremely focused on TCM. Even though she has other things going on in her business, I never felt that. Even after TCM1, I still have a relationship with Joanna and I still feel like she cares about me. That genuine warmth is so rare these days. image description Jessica Mehring
    TCM1
image description

The Copywriter Mastermind transformed into The 10x Freelance Copywriter, a strategically paced training program featuring critical steps for success, strong coaching and the community you crave when you’re trying to stay focused at home alone...

image description

Students like Val Geisler saw one success after
another when applying everything inside
The 10x Freelance Copywriter

"Thanks to 10xFC, I got the kick in the pants to write my email onboarding tear downs weekly and they've brought in more prospects than any other marketing strategy I've ever tried. I published a guest post on the InVision blog and was immediately asked to become a regular contributor there. I've just finished a call with Stripe Atlas about contributing to their guides, and earlier today I pitched a SoW exactly as Jo walked us through in Module 4. I quoted $14k (twice what I likely would have normally) and they didn't balk! And another dream client hired me to rewrite their onboarding.

All that to say that I'm swimming in amazing work and prospects who are dream clients and I probably wouldn't have pushed myself to do these things without WWJWD (What Would Joanna Wiebe Do) ringing in my ear.

I'm sharing all of these company names and wins not to brag but to celebrate. Do the work. Put this stuff into action and it pays off, friends. I want this amazing feeling for every single one of you.”

Val Geisler valgeisler.com

The 10x Freelance Copywriter will arm you with the no-BS
strategies and techniques to 10x the best of your business

The moment you join, you’ll instantly get access to the Foundational Training module.
Then every month for 6 months, you’ll get a new course module covering opportunities like:

  • How you can wake up to money (instead of stressing about your cashflow at 3am)
  • Why your proposals keep getting shot down - or ignored
  • The mindset shift you need to adopt NOW to stop “fiddling around” as a freelancer
  • How to actually be your own boss
  • How to take those 4-day weeks you’ve been dreaming of
  • Insights into how you can control every billable hour in the day
  • What I did to become the go-to copywriter in my industry, and what you can do too
  • How to put your Unfair Advantage to work
  • Facepalm-ingly simple ways to win in early convos with prospects, like sales calls
  • Pricing your services
  • The art and science of The Copywriting Proposal
  • What you need to do immediately to make your clients love your copy
  • Navigating the scariest waters in the Client Game
  • How to scale <-- where the money starts flowin’ in easy
  • The necessity of cutting just one thing out of your life for max growth
  • Whom to surround yourself with (the exact roles and where to find these folks)

As you put your new ideas into practice, questions will flood your brain.
That’s why you’ll also get ongoing access to a Slack-based accelerator, twice-weekly
Office Hours and live monthly training. So you’ll find the best answers to Qs like:

  • What are these “day rates” I keep hearing about?
  • How much should I charge for productized services?
  • How do I deliver productized services? What’re people doing right and getting wrong?
  • Is $1000 too much to charge for a day?
  • Is there ever a time I should give my services away?
  • I really want this one client - but I’m scared my prices are too high. What should I do?
  • What’s the difference between charging for copywriting vs content writing?
  • How do I avoid getting screwed over with a retainer?
  • Where are the Big Fish clients, and how do I hook ‘em?
  • Should I start an agency?
  • Should I partner with design agencies?
  • Should I go in house?
  • How can I stop pissing away time on “content marketing”?
  • What’s the best content to create when I’ve got almost no time to create it?
  • Does blogging still work? Guest blogging?
  • What can I do to get conferences to invite me to speak?

The always-on Slack accelerator feels like a mastermind.
With channels like #client-talk, #opportunities and
#copy-mafia, the convos are rich and encouraging...

image description
10x
AUTHORITY

With content that performs.

10x
EARNING POTENTIAL

With easy-action techniques for charging more.

10x
BUSINESS

With a stronger network and bigger voice.

Push yourself waaay outside your comfort
zone in the (safe) company of growth-focused freelance copywriters

Our private Slack group is a safe space that’s 100% free of excuses, sales pitches and whining. If you complain, it needs to be a productive complaint - that is, you HAVE to look for a solution to the problem you’re having. And if others complain, you HAVE to help bring them back on track. Oh, and the best rule: everything that happens in Slack stays in Slack. Break a rule? You’re out.

  • General watercooler channel for day to day impromptu discussions
  • Dedicated channels for specific topics, like #client-opportunities and #copymafia
  • Space for private DM discussions (great if you want to pair or group up with accountability partners)
  • Weekly Office Hours with our two freelance copywriting experts...

MEET YOUR EXPERT: AMY POSNER - copy and biz growth

image description

A veteran direct response copywriter, Amy Posner has been featured on podcasts like The Copywriter Club, where she’s shared incredible case studies. She regularly lands contracts for projects over $20,000. And when she led The Copywriter Mastermind 3 for a month, the masterminders raved. For clear, direct and proven tips and techniques on growing your business and excelling as a copywriter, Amy Posner is the best.

OFFICE HOURS: Ask Amy anything in Slack every Tues at 9am Pacific / noon Eastern.

MEET YOUR EXPERT: JOANNA WIEBE - copy, content and biz growth

image description

The original conversion copywriter, Joanna Wiebe is the founder of Copyhackers, the top online space for learning to write copy that converts. Joanna’s been invited to speak on 100+ international stages, including Mozcon and INBOUND, and has spent the last 15 years optimizing copy for small businesses, huge businesses and cool companies like Intuit, BT, Tesco, Canva, MetaLab, Buffer and Wistia.

OFFICE HOURS: Ask Joanna anything in Slack every Wed at 9am Pacific / noon Eastern.

  • Get specific coaching on exactly what you’re dealing with right now.
  • Don’t settle for one person’s POV! A ton of
    the time, both coaches
    will weigh in to help you. (Plus other freelancers!)
  • With Office Hours every single Tuesday and Wednesday, you’ll never go it alone again...
image description
  • Post questions the night before Office Hours, or post live and chat back-and-forth with the coaches.
  • Talk with the coaches about pricing, authority-building and how to get more leads to convert.

If you’re beyond ready to stop watching opportunity whoosh by,
join The 10x Freelance Copywriter and get:

  • Instant access to the Foundational Freelancer Module
  • Instant access to the Slack-based accelerator / community
  • 6 growth-focused modules, delivered once a month for six months (starts Jan)
  • Twice-weekly one-hour Office Hours with your coaches on Slack (starts Jan)
  • Monthly one-hour special training sessions with coaches and guests (starts Jan)
  • Full access to Slack plus all recordings and replays for as long as you’re a member

Get instant roi with
QUICK WINS IN THE
SHORT-TERM

A 10x version of your business is NOT focused on short-term wins. That said, most freelancers are pretty hard-up for cash a lot of the time. So we’ll tackle short-term cash-happy wins with training on cold emails, getting referrals, using your network, working with agencies and strategically selecting job postings.

10x your investment
WITH A FOCUS ON THE
LONG-TERM

Every single successful copywriter you know is playing the long game (even if they appeared overnight). We’ll get you planting richer seeds with smart content, insights into whether you seek out speaking gigs, tips for stronger guest blogging and the piece de resistance: list building. So you can stop living invoice to invoice.

 

You’ll get training in seven modules covering everything
from prospect calls to productized services

  • image description
    Module 1
  • image description
    Module 2
  • image description
    Module 3
  • image description
    Module 4
  • image description
    Module 5
  • image description
    Module 6
  • image description
    Module 7
Newbie copywriter Katie Thies tripled her rates and owns client calls now
image description
Katie Thies
10xFC 20

“I’ve gotten to a place where when newbie freelance copywriters (which sounds silly for 8-months-old me to say) ask me how to grow their business, all I want to say is “buy 10x Freelance Copywriter - it will change everything.”

Before I watched the course, I had worked on a project for $750. After the course, $2.5k. I’m putting together an SoW I feel pretty good about right now for $6k. It’s part from your personal encouragement and coaching, and a big part from the confidence 10xFC gave me to own the sales process like a pro.

Before the course, I didn’t even know what to say on a discovery call and I had to keep my prices low to have a shot at closing. Now, I know exactly what to do.

I had tried other people’s advice on general “sales” - but all of it was too non-specific.

Now, with only 8 months experience, I have an exact roadmap on how to become one of the best paid freelance copywriters. I never could have done that without 10xFC.”

Betsy Muse tripled her billings and loved the high calibre of students...
image description
Betsy Muse
10xFC 2018

"10X Freelance Copywriter lit a fire under my business! After taking 9 months away in 2017, I was starting 2018 fresh with just a handful of clients.

With a focus on streamlining and automating tasks, I rebuilt a smarter business that allowed more time for client work. In fact, I tripled my billings before I completed the course and my business has continued to grow exponentially.

A benefit to 10XFC that you won’t see listed on a sales page is the caliber of students Joanna attracts. The copywriters in the course were serious about their craft and I found tremendous value in the fresh ideas and feedback they offered.

Since completing the course, I show up every day excited about the business I’m building. It’s evident in the relationships I have with my clients and the paid invoices I have at the end of each month.“

Chanteuse Marie attracted the dreamiest client she had on her wishlist…
image description
Chanteuse Marie
10xFC 2018

"If you’re hoping to scale your freelance business, you only need to ask: ‘What would Joanna Wiebe do?’ The answer is laid out in impressively comprehensive detail inside 10x FC.

After implementing just a few of Joanna’s authority-building strategies, I attracted better leads and opportunities. A popular life coach — lauded by Oprah, Tony Robbins, and Arianna Huffington — even slid into my DMs to book a call with me. No biggie.“

Get weekly lifetime access to your coaches.
Super-keen? Add on “Get Sh*t Done-days”....

NEW! Join as an Intensive member, and spend one Monday a month
(a full eight hours!) executing on one freelance-focused initiative. Online. With Amy, Jo or both of ‘em coaching you every hour on the hour.
We’ll go from So much sh*t to do :( to OMG I got so much sh*t DONE!!! on the important jobs freelancers put off:

  • Creating a productized service for a day rate or website review
  • Producing a lead-magnet for your new client leads
  • Producing a lead-magnet for copywriters and DIYers
  • Setting up Facebook audiences, writing Facebook ads and getting retargeting going
  • Planning and writing entire lead-nurturing email sequences
  • Setting up a funnel for a segment, including crafting a lead-gen page
  • Planning an editorial calendar / content calendar
  • Creating a list of ideal clients / partners, writing custom cold emails and sending ‘em
  • Writing a cornerstone piece of content
  • Scripting and recording a video sales letter
  • Writing a sales page for a key service
  • Developing reusable proposal templates for your most common services
  • Turning your existing intelligence, like swipe files or email funnels, into paid content
  • Planning and scripting your first course
  • And so. much. more.....

And never fear! You’re completely free to change
your mind. You can cancel ANYTIME.

No matter which subscription you choose when you join The 10x Freelance Copywriter, you can cancel anytime. We won’t need to see your homework. Simply cancel payments, and we’ll call it a day. So if you get too busy to participate. If you exhaust every question you’ve ever had. If you decide to go in-house. Or if you get abducted by aliens (who have access to wifi so you can cancel). Simply cancel your subscription by emailing support@copyhackers.com. And you won’t pay another dime. Click here for more information.

Turn your ambition into a thriving copywriting business

Either plan gets you members’ access to The 10x Freelance Copywriter, including
7 modules of video training plus ongoing access to a dedicated
Slack-based accelerator, weekly office hours and monthly guest experts.

I Got This

The complete excellence program for
badasses, ballers and brilliant minds.

  • Instant access to Module 1
  • A new module each month for 6 months
  • 2 one-hour Office Hours each week
  • The full Slack community
  • 1 coach- or guest-led expert session a month
  • First right of refusal for in-person retreats
Monthly membership rate of
297
USD PER MONTH Join Us Now
Help Me, Jo

The complete excellence program for
badasses, ballers and brilliant minds.
With 8 hours a month of total guidance.

  • Instant access to Module 1
  • A new module each month for 6 months
  • 2 one-hour Office Hours each week
  • The full Slack community
  • 1 coach- or guest-led expert session a month
  • First right of refusal for in-person retreats
  • “Get Sh*t Done-days” monthly coach-led work
Monthly membership rate of
497
USD PER MONTH Join Us Now
Zero risk! Cancel anytime

Dramatic biz improvement or cancel in a click

image description
Buy with confidence

Secure online checkout